Got Web Ideas? Fishing for the Answers?
Think Outside The Code First!
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Facts, Thoughts, and Opinions About Web Development and Business Strategy
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Target Topic: Using Google Ads under imagery features powered by AJAX with
overview of AdSense policies on using ads next to images.
Factual yet experimental.
This post deals with AdSense implementation on
this Website.
Before I start, I want to spend a little time on Google's AdSense policies about
imagery.
One topic people utilizing AdSense often talk about is Google's "open ended" program
policies. I personally do not feel that they are all that open ended but they normally do
not come right out and tell you what you can and cannot do either. One issue
often discussed is whether or not you can put your ads next to images.
The following link will give you some more insight and examples of what you can and
cannot do when it comes to putting ads next to images. In short, it is just like
all the other Google AdSense policies. You must make a clear distinction between the
image and the ads.
AdSense Policy Clarification on Ads near Images
Some believe that any ad unit placed under an image violates Google's policies. Once again,
Google has left things so broad that they could claim this to be the case one day.
At this time, there seems to be no shortage of it's use. In addition, Google is now offering AdSense
over YouTube videos. The ads are directly over the video.
You can learn more about YouTube Google Ads below
Google Ads on YouTube Videos
So, use common sense and leave a clear distinction between photo and ads.
Now we can get in to how one might utilize AJAX programming with images to
increase your Google AdSense revenue. It is just an experiment lets remember
but there are some things I like in my trial and error.
With an AJAX approach to your Website, you can actually position a set of ads under
an AJAX driven feature and have it partially display or display in whole while the
user is working. An example of
what I mean is on the home page of
my other Website.
Notice how an image appears on the right that can be changed with AJAX without
a screen refresh. Notice how the ads are right below the picture and at least
part of the ads are
visible while the user is changing the picture. Also take note of the fact that
most people are right-hand dominant. Those who are right handed usually have
their mouse off to the right. Their mouse should be in the general vicinity
of those ads at all times.
The ads may not rotate as you use the example above but I am too worried about that.
I am not so sure that the ads rotating is as important as people think it is. People
do not visit a Website just to click on Ads. I have seen no evidence that users
visit my other site and click all the way around the border - none at all.
I honestly do not
believe that people would know, remember, or have visited each ad when I am
displaying as many of them as I am.
Another area of content leading in to ads with clear distinction is on a
page like this.
Notice how the ads appear under the news feed that is nested inside the page on the right.
Also notice how I have an ad column below the navigation on the left. The navigation
leads right in to the ads but with clear distinction.
The left side is a great producer.
The right side has not generated a ton of clicks so far but has garnered enough
clicks to try it for a while longer. I have not had a lot of luck with ad columns on the
right hand side of any Website that I have used Google Ads on. This method positioned
under the AJAX control seems to get a few clicks.
You may notice that the ads are near the bottom of these examples. There is a good
reason why. Guess? I believe this type of ad layout works well on Outdoor Websites.
I have tried everything there is to try and the lower the ads, the more clicks.
The 728 x 15 ad unit at the top has always done well. But any
other larger ads near the top bomb miserably on that Website.
One day I may implement an AJAX feature near the bottom
........... if it doesn't violate any Google policies that is.
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| More |
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• HTML Validation Seemed to Solve the Problem of Ads Not Appearing
Monday, July 28, 2008
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• Validating HTML to Solve AdSense Ad Problems and Increase Search Engine Ranking
Sunday, July 27, 2008
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• AdSense Ads Disappear/Re-appear
Friday, July 25, 2008
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• How Will Google Handle AJAX to Maximize Adsense Websites?
Wednesday, July 23, 2008
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• A Campaign of Google AdSense Posts
Wednesday, July 23, 2008
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• Google Adsense in Niche Markets
Tuesday, February 12, 2008
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